Redesign of a Norwegian sportsbrand

Norheim is an well known traditional Norwegian outdoor-sports clothing brand. The task was to do an evolutionary redesign of the brand's visual identity. The basic adsjustment was done by changing the colour pallet and repositioning to logo to a constant vertical position. The colours chosen, is an adaptation from the well known classic signs that helps hikers and and cross-country skiers navigate in the Norwegian forests. 
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